Corporate Candy is a consultancy that felt they were stuck with old branding that had too much of a corporate feel to it – hence the name!
The ambition was to elevate and refresh the business, without pivoting too drastically and scaring clients away. This project was focussed on brand evolution, not revolution.
Enticeable developed an entire redesign. We created a new design summary, brand framework and documentation. We created an entirely new website, on the existing domain and made updates to the SEO and results.
Our senior team worked in collaboration with the client on marketing and communications strategy and process, aligning all stake holders and making clear what was going to happen.
Enticeable also made sure sales and marketing were working together and developed the entire lifecycle of the lead journey from first contact to proposal, to client.
Corporate Candy has seen an influx of new followers, engagements, clients and, most importantly, revenue.